Jaffer Power, a division of Jaffer Group wanted to promote its brand name, products and solutions in the industry.
Even though the group has a strong credibility, this sub-brand wanted to create a name for itself.
We created two teasers for the business focused on power problems connecting to the everyday worries of a business. This was followed up by actual solutions and how Jaffer Power’s products can help in this.
We used Facebook, Instagram and LinkedIn to create awareness and execute the campaign.
In a short span of one month, we were able to generate amazing numbers for the brand with thousands of people reached, and more than half a million impressions. With a high frequency rate, the brand message was effectively registered.
In addition to this, this activity was also able to generate 10+ B2B sales leads and the brand received positive verbal feedback from the competitors as well.
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